Home Renovation Interest Continues with Bolder Color Choices and Severe Weather Concerns, an Annual Survey of U.S. Homeowners Reveals

James Hardie’s 12 months-stop homeowner survey exhibits that property owners carry on to drive home renovation desire and lead the way with bolder colour options

From safety from critical weather conditions to basically needing a fresh look, James Hardie once-a-year home-owner survey reveals essential motorists of renovation selections

CHICAGO, Dec. 15, 2022 /PRNewswire/ — James Hardie Developing Solutions Inc. (James Hardie), the North American chief in fiber cement home siding and exterior layout solutions, announces the final results of its annual nationwide home-owner study, revealing the year’s renovation demand from customers, exterior design traits, and the ongoing affect of critical climate occasions.

Carried out by Wakefield Research, the survey discovered very clear demographic craze strains amongst U.S. homeowners–with younger generations outspending their older counterparts and preferring bold coloration options. Nevertheless, across the board, owners say their home’s exterior truly wants a facelift and that significant climate issues are factoring into their paying.

Weathering the Storm: Householders are proactively prepping their home’s exterior for severe weather conditions functions 

Most house owners (58%) say they or anyone they know has had to repair service or renovate a house since of an intense climate celebration, up from 47% in 2021. Sensing the urgency of the situation, 85% say it is much better to act sooner fairly than later on to boost their home’s exteriors. In reality, extra than 2 in 3 (68%) owners will probably just take motion to update their house and secure against weather activities in the future yr.

“When it comes to intense weather security, fiber cement siding by James Hardie is the ideal alternative because it is a sturdy, extensive-lasting and small-upkeep materials that helps secure towards fireplace, dampness, pests and far more. No fiber cement is the exact and James Hardie’s formulation consists of proprietary additives that enrich the merchandise overall performance, furnishing significant safety.” mentioned Jamal Saghir, Director of Goods at James Hardie.

As was the circumstance with residence model choices, there are regional nuances. Those in the South (39%) and West (37%) were a lot more probable to know another person who has experienced to repair or renovate a house because of an excessive weather occasion than these in the Midwest (24%) or Northeast (23%). That may possibly be a person of the good reasons why 24% of people in the West are incredibly very likely to update their residence to safeguard in opposition to a weather party in the up coming year, in contrast to 13% in the Midwest.

Saghir additional, “The impact of local weather improve and serious temperature on dwelling style is a thing we have been closely watching for various years now. House owners are wanting to shield their homes and their people inside people houses. At James Hardie, our products are Engineered for Weather® to deliver reliable security. Fiber cement siding is noncombustible and helps safeguard houses against excessive weather conditions, such as flooding, wind, and fireplace. We have found a marked boost in our customers selecting Hardie® siding with the intention of encouraging defend their households from the components.”

Exterior Style and Color: When it arrives to standing out on the block, property owners have the blues.

According to this year’s study success, the future of U.S. neighborhoods seems to be quite vibrant. Darkish blue (46%) is the most well-liked decision for homeowners when it arrives to daring colors when picking their major three, followed by gray (45%), dim environmentally friendly (39%) and light blue (39%). It can be a own selection, as much more than 4 in 5 (82%) householders say the seem and style of their property is an chance to convey by themselves.

“Shade is just one of the first points you discover about a home—and anyone wants very low-maintenance colours that final. That is why Hardie® siding with our proprietary, prolonged-lasting ColorPlus® Technological know-how finish, is the best choice for siding and exterior style and design,” reported Jamal Saghir, Director of Products and solutions at James Hardie.

Hardie® products are manufactured with ColorPlus® Technological know-how finishes that come in far more than 700 colours and are baked on to the board to build a lively, constant complete that is engineered to lessen fade or discoloration from UV rays, with a 15-12 months limited warranty. 

“With the the latest start of our Magnolia Home | James Hardie Collection, we have sought to make it a lot easier than at any time for householders to remodel and personalize their home’s exterior. Curated by Joanna Gaines, the Collection attributes a palette of attractive, earthy shades and a assortment of siding products and solutions, like vintage plank, shingle, and board-and-batten variations,” mentioned Saghir.

To discover a lot more about the trustworthy protection and limitless design and style opportunities of Hardie® siding visit JamesHardie.com.

Source: The James Hardie Study was conducted by Wakefield Investigation among 1,000 nationally consultant U.S. householders of single family members or multi-spouse and children residences involving Oct 13 and October 18, 2022.

James Hardie Making Items Inc.

James Hardie is the North American leader in fiber cement household siding and exterior style and design solutions. Hardie® products supply prolonged long lasting natural beauty and unlimited layout opportunities with trustworthy security and minimal servicing. As the #1 producer and marketer of significant-performance fiber cement building options, James Hardie delivers siding and components for each fashion. Hardie® products are non-flamable and stand up to weather conditions and time whilst empowering homeowners and creating industry experts to achieve the household of their desires. James Hardie operates with an inclusive organization tradition, and an unwavering motivation to Zero Harm. The firm proudly employs a varied workforce of above 3,000 personnel across operations in North The united states.

For extra data and media assets, take a look at JamesHardie.com and JamesHardie.com/about-us/media-assets./about-us/media-resources. For investor info, remember to visit ir.jameshardie.com.au.

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